| June 1997 |
LOA advertising concept is conceived. |
| 1997 to 2004 |
Not much happens but talk, notations, and prayer. |
| May 2004 |
Melanie DuPuy commissions Gerardo Cantu to design LOA. |
| July 2004 |
First sample t-shirts and buttons are printed and given away. |
| Aug 2004 |
First bulk printing of shirts. First dollar made, Jamal buys a button. First shirt is sold to M.J., he buys it for his wife. Starbucks employees start wearing buttons left in their tip jars. Nancy Livingstone, Doctor of Chiropratic, sells LOA shirts in her office. Michael Bloomsterberg does the same from his hair salon. |
| Nov. 2004 |
LOA goes on sale at local Holiday Fairs |
| Dec. 2004 |
Shirts are sold out of Lisa Y., a Los Angeles boutique. |
MORE TO COME...with your help.
